Channel Manager

A Channel Manager is a software tool that helps hotels and property providers manage their inventory and rates across multiple booking channels-such as OTAs (like Booking.com or Expedia), GDS platforms, metasearch engines, and their own direct website—from one centralized interface.

The Channel Manager automates the process of updating room availability and pricing, eliminating the need to log into multiple extranets. Overbookings and pricing inconsistencies are reduced because any modification made to the central dashboard is immediately reflected across all linked platforms.

Hotel Channel Manager Integration (like SiteMinder or Cloudbeds) for travel platforms creating custom B2C booking engines guarantees real-time availability, precise pricing, and scalable inventory without requiring manual management of numerous supplier feeds.

Why it's important

You can easily access a variety of hotel inventory with a custom B2C engine that integrates with Channel Manager. It also increases operational efficiency and lowers the possibility of customer complaints about incorrect rates or duplicate bookings.