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    Seat Selection


    Definition: Choosing a specific seat (aisle, window and exit row) before or after booking.

    How It Works:

    • Free Selection: Often included in premium fares or loyalty tiers.
    • Paid Selection: Budget airlines charge for preferred seats (e.g., front row).

    Industry Impact: This is a major ancillary revenue source for airlines (e.g., Ryanair earns billions from seat fees).

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